The portfolio site vs the PDF, I picked wrong for 6 months

I ran a small design side gig between roofing jobs and kept sending clients a 40 page PDF because I thought it looked more professional. Six months in, a client in Denver told me they almost skipped my quote because the PDF felt like homework, so I rebuilt a simple one page site with 6 samples. Has anyone else found that clients respond better to quick visual hits than detailed documents, or am I just dealing with impatient people?

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