Had a client tell me my pricing was 'too cheap' and it changed how I run my whole consulting gig
I do freelance tech consulting for SaaS startups here in Austin, and for the first year I kept my rates at $75 an hour because I was scared of scaring people off. Then last spring, a guy at a co-working space on Rainey Street straight-up told me my pricing made him think I was amateur and he'd pass. That stung, but I bumped my rate to $120 an hour overnight and suddenly I'm getting more serious inquiries, not fewer. I also started charging a flat project fee instead of hourly, which covers scope creep better. My revenue went up about 40% in the 3 months after that change, and my stress went down. Has anyone else dealt with customers judging your price as a signal of quality instead of value?