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Warning: I saw a lawyer's billboard on the Yellowhead with a huge mistake
I was driving east on the Yellowhead near 97th Street last week and saw a big billboard for a local personal injury firm. The main phone number on it was missing a digit, it only had nine numbers instead of ten. That's a basic error that could cost them a lot of calls. I know billboards are a big part of legal marketing here, but this seems like a major oversight. How often do you guys check your own ads for simple mistakes like that? Has anyone else seen marketing fails around Edmonton that made you cringe?
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jason_lewis327d ago
Wow, a missing digit on a lawyer's billboard? That's a huge waste of money.
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betty_kelly926d ago
My old firm spent 20k fixing that, @jason_lewis3.
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taylor.reese26d ago
Seriously, @jason_lewis3, do you think the firm just ate the cost or did they try to bill the sign company?
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